Why the iPhone Succeeds as a Platform

This, right here, is why the iPhone has suc­ceeded as a plat­form in the ridicu­lously crowded hand­set space. From MacRu­mors:

Apple yes­ter­day seeded iPhone OS 3.1 and iPhone SDK 3.1 betas to devel­op­ers for test­ing, and users have been dig­ging through the new releases to doc­u­ment new fea­tures. Among the changes found so far by read­ers in our forums, at Red­mond Pie, and at Mobile­Crunch:

- Trim­ming video clips on the iPhone 3GS now offers the abil­ity to save the edited ver­sion as a copy rather than sim­ply over­writ­ing the orig­i­nal file.
- Voice Con­trol over Blue­tooth is now avail­able, allow­ing users to Ini­ti­ate calls and con­trol music play­back via Blue­tooth head­sets.
- MMS is now enabled by default, but still not sup­ported by AT&T.
- iPhone vibrates when rear­rang­ing Home screen icons.
- A “Fraud Pro­tec­tion” tog­gle is now avail­able in Safari set­tings.
- iPhone startup and shut­down and app launch­ing times have improved.
- New APIs allow devel­op­ers of third-party appli­ca­tion to access and edit videos.
- OpenGL and Quartz have seen improvements.

Some of these sim­ple bul­lets are a big deal. Non-destructive edit­ing in the simply-fantastic video recorder? Voice con­trol over Blue­tooth? Speed improve­ments? This is a dot-release to a very recent major sys­tem update, and some of these fea­tures would be big enough to be part of yet another press event.

I’ve had a hand­set since 1994. Back then I upgraded once a year, a pace which increased over time. In 2003, I was upgrad­ing once ever 3–5 months. I’ve been a happy iPhone user for over two years now and have no inter­est in chang­ing plat­forms. I just don’t feel the same level of inno­va­tion in the hand­set mar­ket that I get from Apple.